Unstarving Musician | What 20 years of distribution deals taught Jesse Flores about artist success
Happy Friday! What actually makes a distributor want to partner with an artist? Most independent artists think it's about having great music. Jesse Flores, VP of Artist and Label Partnerships at Intercept Music (and former Senior Director at Virgin Music Group), has spent 20+ years negotiating deals with major artists and independent labels. He knows what separates artists who succeed with distribution deals from those who struggle. Spoiler: It's rarely about the music quality. Three Insights...